Burger King holds the title of the second largest fast food hamburger chain in the world and every
day over 11 million guests walk through their restaurant doors.*
co-cre8 is working alongside Burger King UK (BKUK) to assist them in taking a significant step
towards environmental sustainability by implementing paper cup recycling trials at selected sites
across the UK. Recognising the environmental impact of single-use cups, co-cre8 is assisting BKUK
in diverting their paper cups (at selected trial sites) away from ‘general waste’ and ensuring they are
segregated for onwards recycling in the UK.
The paper cup waste must be segregated and collected free from contamination, so BKUK enlisted
the help of co-cre8. co-cre8 specialise in creating bespoke cup collection stations that are
engaging, user friendly and completely customisable to brand spec.
The UK made freestanding units supplied to BKUK by co-cre8 feature three transparent tubes with
waste specific apertures so that the user can easily determine where they should place their paper
cups, lids and liquids. The tube system has been designed so that the paper cups can be stacked,
ensuring maximum capacity of the collection sacks is utilised which in turn reduces collection
costs and associated ‘waste miles’.
“The units we have created for Burger King are the perfect example of how we can collaborate with
brands to produce something that is so much more engaging than just a bin. The units look
fantastic in the Burger King branding, I love how we creatively incorporated the iconic Whopper,
making the units completely unique, ‘on brand’ and something that Burger King can be proud to
place in their restaurants” – Georgia Bell, Sales & Marketing Manager at co-cre8
BKUK has reported that the cup collection units are proving very successful at stores, despite the
challenges of segregating waste front-of-house within a quick service restaurant environment.
For more information on co-cre8’s Cup Collection Station range, please contact enquiries@co-cre8.earth / 03330 165088
*Sourced from https://www.burgerking.ee/en/about/
CupLotto® launched to boost paper cup recycling
Keshari joined the co-cre8 team in 2022 and is responsible for the daily management of the business finances including financial reporting, purchase ledger, sales ledger and building relationships with customers and suppliers.
Wayne joined the co-cre8 team in 2022 and brings more than two decade’s worth of operational and commercial experience in the food service packaging and waste management sectors. With co-cre8’s portfolio of three business divisions, Wayne spreads his unrivalled skillset across multiple activities including for our Honest brand, internal Waste and Recycling Stations and System Design partnership projects. Wayne plays a key role in ensuring co-cre8’s operations are commercially viable, building and maintaining great relationships with suppliers, ensuring the smooth success of projects and keeping a smile on everyone’s face!
We welcomed Hannah to the team in January 2022 to grow and develop our Built Environment business division. Hannah brings a wealth of skills to the team including her fantastic communication and eye for detail.
Katie joined the team in December 2021, and plays a key role in supporting the Sales and Marketing Manager with all sales and marketing activity across the co-cre8 and Honest brands. Katie’s main responsibilities include pro-actively developing and reactively managing business-to-business sales opportunities, processing orders, general customer service and supporting with the creation and delivery of marketing campaigns.
Prior to co-founding co-cre8 in 2019, Peter spent 10 years as a UK Director of Closed Loop Environmental Solutions. With a passion for recycling and, as one of the UK’s leading exponents of promoting more circular solutions, Peter created and delivered many pioneering industry projects, most notably the Simply Cups scheme.
James has over 20 years’ experience in the waste and recycling industry. Starting with just one second hand truck, he founded and developed Simply Waste Solutions into a thriving, profitable business with a £35m turnover. In 2020, James decided that he was ready for new challenges and took Simply Waste to a successful exit, selling to Biffa plc for £40m.
Natalie joins the co-cre8 team with extensive knowledge and experience in waste, recycling, and circular business models, with her speciality in Finance. For the last 17 years, Natalie has worked, and was a shareholder, in a start-up, high growth to exit waste and recycling business, with 15 years spent at board level.
Georgia joined the team at co-cre8 in 2020 and is responsible for developing the business through creative thinking and effective communication via sales and marketing channels.
Rachel originally joined the co-cre8 team in 2019 as Customer Service Specialist for Simply Cups. Her role has since evolved, following the launch of the Built Environment range, where she now heads up all logistics including supplier liaising, order processing and general operations of the business.